Empowering Your Digital Journey with Expertise and Vision

Welcome to Discovery Alley

At Discovery Alley, we’re not just about digital solutions; we’re about forging paths that lead businesses to digital excellence. Founded by Terry and Nicole Adams, our company stands as a beacon of innovation, strategy, and success in the digital consulting arena.

Meet Our Founders

Terry Adams

With a career spanning over two decades in the tech industry, Terry Adams is a luminary in digital consulting. His journey began in the realm of software development, where he quickly distinguished himself as a visionary. Terry’s passion for technology and its potential to transform businesses led him to specialize in digital product management and enterprise analytics.

His expertise lies in understanding complex digital landscapes and simplifying them into actionable strategies. Throughout his career, Terry has helped numerous businesses, from startups to established enterprises, in harnessing the power of digital tools to increase efficiency and drive growth. His strategic foresight is the cornerstone upon which Discovery Alley is built.

Nicole Adams

Nicole Adams brings a unique blend of creativity and operational acumen to Discovery Alley. Her background in digital marketing and project management allows her to bridge the gap between creative vision and practical implementation. Nicole’s career is marked by her roles in various high-profile marketing firms where she spearheaded campaigns that broke conventional boundaries and set new market trends.

Her expertise in digital work organization and her intuitive understanding of Multi-Level Marketing (MLM) strategies have been pivotal in crafting bespoke solutions for Discovery Alley’s diverse clientele. Nicole’s leadership and client-centric approach ensure that our solutions are not only innovative but also resonate with our client’s values and goals.

Our Philosophy

At Discovery Alley, we believe that the digital world is constantly evolving, and so should businesses. Our approach combines Terry’s strategic insights with Nicole’s operational expertise to provide comprehensive digital solutions. We focus on understanding your unique challenges and opportunities, offering tailored strategies that lead to measurable results.

Our Services

From strategic consulting to digital maturity assessments, our services are designed to align with your business goals. We specialize in digital work organization and have a deep understanding of the intricacies of MLM. Our commitment is to provide you with the tools and knowledge to navigate the digital landscape confidently.

Join Us on Your Digital Transformation Journey

Whether you’re looking to streamline your operations, overhaul your digital strategy, or take your MLM business to new heights, Discovery Alley is here to guide you. Let’s embark on this journey together towards a more digital, efficient, and successful future.

Meet our team

Our comprehensive suite of professionals caters to a diverse team, ranging from seasoned architects to renowned engineers.

Francesca Piovani

Founder, CEO & Architect

Rhye Moore

Engineering Manager

Helga Steiner


Ivan Lawrence

Project Manager